Posted on January 19th, 2008 by Tony Bradley
If you have visited a web site recently, it is a virtual certainty that you have seen pay-per-click advertising links. Actually, you are here on my site reading this post, and I have pay-per-click advertising links, so it is an absolute certainty. Most likely, they were from the [...]

Vigilance, micromanaging and attention to detail can help you avoid some common and costly mistakes of PPC advertising. What are those mistakes?
Here are the terrible 10 that are typical to most pay per click campaigns.
Too Many Keywords Per Ad Group
It’s important to target your ad to be as relevant as possible. Don’t group all [...]

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